Clare Pooley



Clare Pooley graduated from Newnham College, Cambridge with a degree in Economics and joined the heady world of advertising.

By the age of thirty, Clare was on the board of JWT, one of the largest global ad agencies, responsible for campaigns for brands like Kit Kat, Rolo, Persil, Shell, Barclays Bank, Rolex watches and many more household names.

A few years later Clare was made a Managing Partner and Group Head.

Then, when her third child was born, Clare quit the rat race to concentrate on being a Mum.

As well as making lots of cupcakes and homemade costumes for various dress up days, Clare drank an awful lot of wine.

By 2015 the wine was starting to mess up Clare's life, so she quit and started a blog called Mummy was a Secret Drinker.

The blog picked up hundreds of thousands of readers round the world and helped them turn their lives around. Then, when Clare got breast cancer, those readers helped her back. It was a giant internet enabled karmic circle.

Now that blog is becoming a book: #SoberMummy.